Thinking Cap Solutions Podcast

Building a Brand with Heart: How to Create Real Connections & Community

• Mickey Maher & Corey Kay • Season 1 • Episode 7

🎙 Building a Brand with Heart: How to Create Authentic Connections & Community

Audiences today expect more from brands than just great products—they want to connect with brands that have purpose, authenticity, and heart.

In this episode, Mickey Maher and Corey Kay break down how businesses and leaders can build real brand trust and loyalty by embedding heart into their identity. They explore:

🔹 Why audience expectations have shifted—and why purpose-driven branding matters
🔹 How companies like Bunnings & community-driven brands build  loyalty
🔹 The power of local impact and social good in brand storytelling
🔹 Real-life example: "Little Legends of League" campaign and its brand impact
🔹 Simple, actionable steps for brands to authentically connect with their audience

🎧 Whether you're a small business owner, a brand manager, or just passionate about making an impact with your brand, this episode is packed with strategies to infuse heart into your business and build a loyal audience.

🎧 Listen now and start building a brand that people truly care about!

Listen on your favorite platform:

🔹 Website: https://bit.ly/TCS-Podcast
🔹 Apple: https://bit.ly/TCS-Apple
🔹 Spotify: https://spoti.fi/4kd7BbS
🔹 Buzzsprout: https://bit.ly/TCS-Buzzsprout
🔹 YouTube: https://bit.ly/TCS-YouTube

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